{"id":3576,"date":"2025-04-01T12:14:05","date_gmt":"2025-04-01T10:14:05","guid":{"rendered":"https:\/\/idealprint.it\/?post_type=progetti&#038;p=3576"},"modified":"2025-06-30T11:49:58","modified_gmt":"2025-06-30T09:49:58","slug":"ca-dei-falchi","status":"publish","type":"progetti","link":"https:\/\/idealprint.it\/en\/projects\/ca-dei-falchi\/","title":{"rendered":"Ca\u2019 dei Falchi"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3576\" class=\"elementor elementor-3576 elementor-3575\" data-elementor-post-type=\"progetti\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cf8495d elementor-section-full_width elementor-reverse-mobile elementor-section-height-default elementor-section-height-default\" data-id=\"cf8495d\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2d922c8\" data-id=\"2d922c8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9d09d9f elementor-widget elementor-widget-html\" data-id=\"9d09d9f\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"padding:57.58% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/1071316429?badge=0&amp;autoplay=1&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"Ca&#039; dei Falchi - Logo creation\"><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb05458 elementor-arrows-position-inside elementor-widget elementor-widget-image-carousel\" data-id=\"bb05458\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;arrows&quot;,&quot;autoplay_speed&quot;:1000,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carosello d&#039;immagini\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/02_cdf_wineshop-1.jpg\" alt=\"02_cdf_wineshop-1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/02_cdf_wineshop-2.jpg\" alt=\"02_cdf_wineshop-2\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/02_cdf_wineshop-3.jpg\" alt=\"02_cdf_wineshop-3\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4357d28 elementor-widget elementor-widget-html\" data-id=\"4357d28\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"padding:66.67% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/1071316472?badge=0&amp;autoplay=1&amp;loop=1&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"Ca&#039; dei Falchi - Labeling\"><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36d36b9 elementor-widget elementor-widget-image\" data-id=\"36d36b9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1380\" height=\"920\" src=\"https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/04_cdf_social.jpg\" class=\"attachment-full size-full wp-image-3598\" alt=\"\" srcset=\"https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/04_cdf_social.jpg 1380w, https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/04_cdf_social-300x200.jpg 300w, https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/04_cdf_social-1024x683.jpg 1024w, https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/04_cdf_social-768x512.jpg 768w\" sizes=\"(max-width: 1380px) 100vw, 1380px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52202fe elementor-widget elementor-widget-html\" data-id=\"52202fe\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"padding:66.67% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/1073844059?badge=0&amp;autoplay=1&amp;loop=1&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"Ca&#039; dei Falchi - Social Media Content\"><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2eea2e6 elementor-widget elementor-widget-html\" data-id=\"2eea2e6\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"padding:66.67% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/1071316441?badge=0&amp;autoplay=1&amp;loop=1&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"Ca&#039; dei Falchi - Social Media Content\"><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6001038 elementor-arrows-position-inside elementor-widget elementor-widget-image-carousel\" data-id=\"6001038\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;arrows&quot;,&quot;autoplay_speed&quot;:1000,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carosello d&#039;immagini\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/stand-cdf1.jpg\" alt=\"stand-cdf1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/stand-cdf2.jpg\" alt=\"stand-cdf2\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/stand-cdf3.jpg\" alt=\"stand-cdf3\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/stand-cdf4.jpg\" alt=\"stand-cdf4\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/idealprint.it\/wp-content\/uploads\/2025\/04\/stand-cdf5.jpg\" alt=\"stand-cdf5\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 of 6\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/idealprint.it\/wp-content\/uploads\/2025\/05\/stand-cdf6.jpg\" alt=\"SITO IDP_video brevi - 6\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div 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class=\"fas fa-chevron-left\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">RITORNA AI PROGETTI<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-893b387\" data-id=\"893b387\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-cd147ab elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cd147ab\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_on&quot;:[&quot;widescreen&quot;,&quot;desktop&quot;,&quot;laptop&quot;,&quot;tablet_extra&quot;,&quot;tablet&quot;,&quot;mobile_extra&quot;,&quot;mobile&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-0ee2240\" data-id=\"0ee2240\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a1e8f2d elementor-widget elementor-widget-heading\" data-id=\"a1e8f2d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Ca\u2019 dei Falchi<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-87898b0 elementor-widget elementor-widget-heading\" data-id=\"87898b0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">sector<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5791e4b elementor-widget elementor-widget-text-editor\" data-id=\"5791e4b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tB2B, B2B2C, B2C\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cdbf54 elementor-widget elementor-widget-heading\" data-id=\"7cdbf54\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">request<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5ffdd0 elementor-widget elementor-widget-text-editor\" data-id=\"c5ffdd0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tRequest Creating and positioning a brand successfully in both B2B and B2C markets\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e30902 elementor-widget elementor-widget-heading\" data-id=\"1e30902\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">services<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4ca0be elementor-widget elementor-widget-text-editor\" data-id=\"d4ca0be\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSTRATEGY \/ identity \/ digital \/ photography \/ POP \/ spatial \/ packaging \/ video\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3c7415 elementor-widget elementor-widget-heading\" data-id=\"b3c7415\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">project<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ddc035 elementor-widget elementor-widget-text-editor\" data-id=\"0ddc035\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For us at IDP, Ca\u2019 dei Falchi was a challenging and engaging adventure. It began with the search for the company\u2019s name, then moved on to crafting a storytelling approach that would fully embody the soul of the business while also conveying the decades-long expertise of its team\u2014despite the company itself being very young.<\/p>\n<p>In the later stages, the project touched every aspect of corporate communication: <strong>brand identity<\/strong>; <strong>physical<\/strong> and <strong>digital<\/strong> <strong>sales materials<\/strong>; <strong>labeling<\/strong>; <strong>packaging<\/strong>; design of the <strong>wine shop<\/strong> and its related point-of-purchase communication; <strong>event organization<\/strong> and other <strong>below-the-line activities<\/strong>; design and construction of the exhibition stand for Vinitaly; and the planning and execution of lead-generation and inbound-marketing campaigns.<br \/>\nIt also included the creation of the website and both organic and sponsored social-media campaigns, with end-to-end content production (copy, images, and video).<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ef6fa0 elementor-align-left elementor-hidden-mobile elementor-widget elementor-widget-button\" data-id=\"9ef6fa0\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/idealprint.it\/en\/projects\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-left\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">BACK TO PROJECTS<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":3654,"template":"elementor_header_footer","class_list":["post-3576","progetti","type-progetti","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/idealprint.it\/en\/wp-json\/wp\/v2\/progetti\/3576","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/idealprint.it\/en\/wp-json\/wp\/v2\/progetti"}],"about":[{"href":"https:\/\/idealprint.it\/en\/wp-json\/wp\/v2\/types\/progetti"}],"version-history":[{"count":11,"href":"https:\/\/idealprint.it\/en\/wp-json\/wp\/v2\/progetti\/3576\/revisions"}],"predecessor-version":[{"id":5266,"href":"https:\/\/idealprint.it\/en\/wp-json\/wp\/v2\/progetti\/3576\/revisions\/5266"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/idealprint.it\/en\/wp-json\/wp\/v2\/media\/3654"}],"wp:attachment":[{"href":"https:\/\/idealprint.it\/en\/wp-json\/wp\/v2\/media?parent=3576"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}