16-11

16-11 is an outstanding sartorial pattern-making studio that works behind the scenes of luxury, where designers’ intuition takes shape. Its mission is to give concreteness to creativity, transforming visions into garments ready for production—a technical, sophisticated and discreet process.
The challenge? Telling this story without ever naming the brands it serves, and finding the perfect balance between discretion and identity, craftsmanship and communication.
We built the brand’s identity, from creating the logo to defining a coherent, authentic and recognizable visual and verbal language. We developed the website, produced the company profile, set communication guidelines and curated a photo shoot that naturally highlights gestures, materials and workmanship with elegance.
Beyond strategy, we handled the day-to-day management of social channels, delivering organic content that reflected the brand’s positioning and genuine voice.
16-11 chose to tell its own story—a project designed to generate leads, boost visibility and assert, with poise and precision, the value of Italian manufacturing in the fashion world.