CSA Box Doccia

sector

FURNITURE, B2B2C

request

enhancing the company’s philosophy and repositioning the brand.

services

identity / print / packaging / campaign / digital / photo / 3D / video / spatial

project

A not-so-simple request, formulated by CSA.
A challenge that we accepted and tackled comprehensively, studying a rebranding plan for the company and defining a repositioning strategy. At the core of the change was CSA’s need to acquire a new and strong brand identity to facilitate its growth in a new target market.
We listened to and analyzed the needs and peculiarities of the client, synthesizing their background and transforming it into the central pillar of the new marketing strategy.